Illegal Immigration Issues Free Essays

ESL Lesson Plan for Paired Conjunctions

ESL Lesson Plan for Paired Conjunctions Combined conjunctions are frequently utilized in both spoken and composed English to come to a meaningful conclusion, give a clarification, or talk about other options. Lamentably, in addition to the fact that they are hard to utilize, yet their structure is additionally rather exacting. Thus, this exercise is a straight forward, ​teacher-focused, sentence structure exercise concentrating on composed and oral creation of the objective structure. Point: Grammar center around the utilization of matched conjunctionsActivity: Teacher presentation followed by sentence finish, development and, at last, oral drill workLevel: Upper-middle Blueprint Present matched conjunctions by approaching understudies to give explanations behind some basic occasion. Take two of the proposals and develop target structure sentences utilizing combined conjunctions. For instance: Either John has remained at home or he has been held up in traffic.Explain the structure of the matched conjunctions: both...and; not only...but likewise; either...or; neither...norDistribute worksheets and request that understudies coordinate the sentence parts to coordinate the two sections to make total sentences.Ask understudies to finish the subsequent exercise by consolidating the plans to make one complete sentence utilizing one of the combined conjunctions.Focus on oral creation aptitudes by asking matched combination inquiries on the different educator sheet. Matched Conjunctions Match the sentence parts to make a total sentence. Sentence Half A: Both PeterNot just would we like to goEither Jack should work more hoursThat story wasStudents who do well not just examination hardIn the end, he needed to chooseSometimes it isI couldn't imagine anything better than to take Sentence Half B: in any case, we have enough money.neither genuine nor realistic.not just astute to tune in to your folks yet in addition interesting.and I are coming next week.either his vocation or his hobby.both my PC and my wireless on holiday.but likewise utilize their senses on the off chance that they don't have the foggiest idea about the answer.or we should recruit another person. Consolidate the accompanying sentences into one sentence utilizing matched conjunctions: both ... what's more, not just ... yet additionally; either ... or on the other hand; neither ... nor We could fly. We could pass via train.She should concentrate hard. She should focus to excel on the exam.Jack isn't here. Tom is in another city.The speaker won't affirm the story. The speaker won't deny the story.Pneumonia is a risky ailment. Little pox is a perilous illness.Fred cherishes voyaging. Jane needs to circumvent the world.It may rain tomorrow. It may snow tomorrow.Playing tennis is useful for your heart. Running is useful for your wellbeing. To the instructor: Read the accompanying out loud and have understudies utilize matched conjunctions to react. Model: You know Peter. Do you know Bill? Understudy: I know both Peter and Jack. You like tennis. Do you like golf?You dont know Jane. Do you know Jack?You are considering Math. Are you considering English?You need to take a shot at the end of the week. Do you have to work in the evening?You dont eat fish. Do you eat beef?I realize your nation has great colleges. Does England have great universities?He gathers cash. Does he gather stamps?They havent visited Rome. Have they visited Paris? Catch up with a combined combination test.

How to Measure and Optimize Brand Awareness

How to Measure and Optimize Brand Awareness Brand awareness â€" as the term suggests is all about creating ‘awareness’ of a brand to make sure that the consumers know that it exists, and its products and services are available for sale. It is very important in promoting products. In commodity-related product markets, brand awareness decides the amount of sales that a product will make. Therefore, highly recognized brands thrive competitively in the market.Creating brand awareness is just the next step after creating a strong brand, which is very important these days for businesses to stay on top of the market. Hence, brand awareness measures how famous a brand is within its target audience. © Shutterstock.com | My Life GraphicIn this article, we will explore brand awareness starting with 1) why you need to create brand awareness, and going then to describe 2) measuring brand awareness and 3) optimizing brand awareness.WHY DO YOU NEED TO CREATE BRAND AWARENESS?A strong brand is an essential element of your business behind its slogans and logo. Strong branding and brand awareness strategies are crucial to developing a long term standing in the market. Here are some reasons why brand awareness is important for a business:Brand Equity: Equity is a brand’s value beyond its physical assets such as equipment and buildings. Brand awareness is a key factor in developing brand equity. The more people know about your brand, the more they will associate with it, the higher your reputation will be and the greater your overall brand value will be.Social Impact: Businesses develop social impact through creating awareness about their brand in the market. This social impact helps peo ple to spread positive word of mouth about the brand and perceive the brand’s importance in their lives. In this way, the brand begins symbolizing their lifestyle choices, taste, or habits.Customer loyalty: In order for a business to sustain, it is important to retarget the converted consumers and enable them to come back and make purchases rather than targeting new clients, which can be very costly. Brand awareness plays a key role in enabling repeat sales or sustaining old clients through developing their loyalty towards your brand. For instance, if a business follows up on a client through satisfaction surveys, promotions and newsletters after the sale has been made, it will increase a customer’s loyalty towards the brand and result in increased future sales.Capturing lost leads: Brand awareness can capture lost leads. A consumer might drop the idea of purchasing a brand or might prefer the products and services of the competitors for any reason. Through retargeting, business es can reconnect with these kinds of lost leads and encourage them to make a purchase. The existing brand familiarity of the retargeted group can be leveraged along with an incentive such as discount, offers to make sales.Saves marketing costs: Brand awareness comprises of aided recall and unaided recall research. Aided recall research approaches the customers and asks them about their associations, awareness, and thoughts relating a particular brand whereas unaided recall research seeks to know the perceptions of the consumers regarding different brands of a particular product, such as Home Décor brands or Car brands.This data helps marketing departments to create strategies and to find whether they should invest in targeting new customers or work towards retaining their old clients. Therefore, it can greatly save marketing costs. Moreover, executives can use brand awareness metrics to report to stakeholders, shareholders, the board, or the CEO in order to plan growth and break in to new consumer markets.[cp_modal id=cp_id_75506] [/cp_modal]MEASURING BRAND AWARENESSBrand awareness is extremely difficult to measure. However, internet and technology has simplified numerous aspects of brand awareness measurement through online tools. Overall, a business should be aware of its brand’s engagement levels, impressions, and overall reach while measuring its brand awareness. Below is a list of metrics and tools to measure the brand awareness of your company.Apply Reach MetricsReach is defined as the number of people who found your business through an online source and went through your online content. Whereas impressions refer to the number of people who went through your brand advertisement through retargeting campaigns, social media ads or paid advertising. Engagement comprises of numerous factors such as crowd sourcing participation, participation in discussion forums or contests, comments, social media sharing, etc. Here are some forms of data that can help a business measure its brand awareness:Search keywordsI f an online user places a search using your brand name, then it is obvious that they are aware of your brand. Does your business track search keywords? You should start doing it so that you know how many people are aware of your brand.Social mentions and analyticsWorld Wide Web is loaded with online tools that help businesses to measure their social mentions and analytics. Social mentions provide you with information on how many times your business is being mentioned somewhere. For instance, if someone has written a blog about your product or has written a review, you will be notified about it.This helps businesses in keeping an eye on negative and positive social mentions. In the case of positive social mentions, businesses can evaluate the effectiveness of their marketing strategies. On the other hand, if something negative is written about your brand, you can effectively tackle the situation by taking measures to ensure that you do not lose any sales because of it.Moreover, busin esses can also track social sentiment of the online users to gain an insight on different demographics of your target audience and what they are saying about your brand. This will enable a business to know about the most satisfied demographics in the target audience and hence will help it to create stronger marketing strategies for groups that are probably not receiving the brand so well.Use Online ToolsThere are online tools available for each channel â€" whether you want to acquire these stats from social media websites such as LinkedIn, Facebook or Twitter or through search engines, you can easily find free and paid online tools. These tools will provide you with in-depth data on social mentions and analytics, which will help you in knowing who to target and which strategies to apply.Google AlertsThrough signing up on Google Alerts, you can make sure that you get notified every time Google indexes a page that contains some information about your brand. This will enable you to kee p an eye on your competitors while receiving all the relevant information.Visitor dataKeeping an eye on returning visitors and monitoring new visitors plays a significant role in measuring brand awareness. Google Analytics is a great way to acquire this data as it helps you to understand the trends your business has gone through over a period of time.PPC AnalyticsPPC Analytics is probably the easiest way to track online brand awareness. It provides you information of the number of people that clicked your ads. This can help a business in calculating the conversion rate as well as knowing how many people are being reached through paid ads.Collect feedbackReview sitesAll businesses must keep an eye on review sites such as CitySearch, reviews on Yahoo and Google, Angie’s List or Yelp. You will find out the number of people that have reviewed your product or service and what they have to say about you. You can use the positive reviews as company testimonials or in promotions and can a lso take measures to resolve any disputes with the ones who have written negatively about your brand.Conferences and trade showsIf your brand takes part in conferences or trade shows, make sure that you have a team, which can collect on-location data regarding your brand from people. The team can ask people whether they have heard about the new product line or collection by your brand or not. This will help you in figuring out where you stand and the measures you need to take to ensure the maximum brand awareness. This data can further help you in devising strategies.Primary researchQuestionnaires, surveys, and polls are a great way to collect information regarding brand awareness. Especially while devising important strategies, such kind of data can play an important role in saving marketing costs.You can ask your prospects or customers about the channel through which they found your brand or whether they are aware of your upcoming product line or not. However, majority of the time s, it is not easy to ensure that the user will attempt the poll, questionnaire, or survey. That is why businesses have to make sure that they design them affectively.Measuring User EngagementMeasuring user engagement on social media networking sites also provides businesses with a clear picture of where their brand stands in terms of awareness. Since social media plays a significant role in assessing the popularity of a brand, you can easily assess user engagement through seeing how active your Facebook or Twitter accounts are. Greater user engagement directly means higher brand awareness. Social media tools such as TweetDeck, Hootsuite, and Social Sprout enable businesses to manage their social media profiles and keep an eye on all the activity that is going on there.[slideshare id=35181021doc=11ideastogrowbrandawarenessslideshare-140527134519-phpapp02]OPTIMIZING BRAND AWARENESSEngagement campaigns should be run for optimizing brand awareness. Businesses should understand that opti mization requires great follow-up and repetition in order to be successful. Through optimizing brand awareness, a business can structure its campaigns on different social media and online channels analyze important data and create any required changes based on the results.Planning the structure of the engagement campaignBusinesses should start with planning the structure of their engagement campaign and the channel they want to utilize. For instance, if a business wants to make use of search engines and Facebook to run an engagement campaign, it should make sure that it clearly defines the objectives it has, such as:Gaining 100, 000 Facebook page likesAttracting 100 new users each day on the brand’s website2.5% conversion rateEvery business will have a different objective, and they need to be clarified in the beginning as it just makes the whole process very smooth. Moreover, target audience should be defined with their demographics such as:US Females 18-25US Males 35-45, etc.This will save the promotional expenditure and will only target the business prospects. Finally, the advert structure should be decided. How will your advert look like? What text will it contain? How will it gain the attention of users?Targeting ConsiderationsThe targeting considerations for engagement campaigns are flexible as businesses make use of a combination of interests, languages, demographics, Geographical data, mobile devices, or partner categories. All you have to do is to acquaint yourself with the categories that your preferred channel provides and select the ones that are closest to your business requirements.Relevance: Relevance is of key importance while targeting audience, as they should be relevant to the kind of content you are posting. If you are unsure of the users, you want to target, try to test different audience segments moderately and then shift budgets based on the results you derive.Fresh ads: Ads should be modified and kept fresh especially if you are testin g different audience groups. Create ads that are compelling to the type of people you are targeting for the best returns.Scalability: The number of target audience should correspond with your budget. For instance, if you are choosing to target only your fans within your city, it can lead to limiting your brand. Moreover, you also cannot target an entire country, as the advert will become irrelevant. As a rule of thumb, 1 million users should be targeted on a promotional budget of 5,000 USD for 5 days of desktop/mobile advertising.Placement ConsiderationsVarious channels will provide you different placement options i.e. where do you want your ads to show. Typically, following are some placement options that most channels provide:Mobile newsfeed: It is probably the most effective method of advertising as the adverts are displayed to mobile users of a given online channel.Desktop newsfeed: This is a good option for flexible and open targeting.Positioning: In Google, sponsored ads that show on the top of the page are more effective as compared to the ones placed on the right-hand-side. Moreover, Facebook also provides right-hand placement of ads, which are effective. However, different versions of the ad should be tested to make sure that it is working well.Bidding ConsiderationsBusiness objectives will decide bid types in engagement campaigns. Both Facebook and Google have different bid types. For instance, on Facebook if you want comments on a particular post, increase user engagement or increase the overall reach of the brand, you can opt for a bid type that charges per impression (CPM). Through this, you will be able to optimize a certain action from users that you are targeting. Similarly, if you are looking for Page Likes, offer claims, or link clicks, you can opt for CPA bid type, which will only charge you once the specified action is performed by the user. There is another bid type on Facebook by the name of CPC, which will charge you if the user interact s with your post.Google AdSense has different bid types to select from:CPC (Cost Per Click) â€" You will decide what you want to pay on receiving each click to your website. The price depends on what are you advertising.CPE (Cost Per Engagement) â€" You will only pay in this type of bidding if the user actively engages with your ad. Under CPE, if you have a lightbox ad (an ad that can be expanded into a larger size), then you will only pay once the user expands your ad and views it for two seconds.CPM (Cost Per 1000 Impressions) â€" You will set a fixed price on each 1000 ads served.Active View CPM â€" You will only pay for 1000 measurable and viewable impressions of your advert.Creating your campaigns and making changesCreate your ad and start A/B testing. This is an important step, as it will tell you which feature of your campaign will generate more conversions for your brands. The ultimate goal of brand awareness is to make sales and hence you must test different versions of you r advertisement to see which one works the best. This will also make sure that you are effectively making use of your advertising budget. You will have to choose demographics such as interests, location, and age to conduct successful testing. Use the testing data to make important changes to your ad for better brand awareness.Follow-upAn active follow-up is crucial in the success of a promotional campaign. If you are facing under-paced delivery, try to expand the size of your target audience or opt for another bid type to make sure that the market-reach increases. You can also increase your bids to make sure that you stay competitive. Similarly, if you find that CPE bids are too high, you should sit back and cut down on the budget of high CPEs. This mostly occurs when too many advertisers are fighting for the same kind of users in a small market. You can also choose to cut down the duration of your adverts.

What Is White Noise

In the simplest of terms, white noise is sound that can be used to cover up background sounds. Because of its ability to drown out potentially distracting sounds, white noise is often recommended as a sleep and study aid. For example, people who find it hard to fall asleep without a fan running in the bedroom may not be responding to the fan’s cooling breeze, but to its soothing sound. However, while it has been found effective in helping people sleep and learn in some cases, white noise can have some negative effects, especially when used with newborns. Key Takeaways: White Noise White noise is the combination of all approximately 20,000 sound frequencies people are capable of hearing, ranging from about 20 to about 20,000 Hz.Most people describe white noise as a hissing sound, like the sound of the letters â€Å"sh† in the word â€Å"hush.†White noise has been found effective in helping people fall asleep, as well as study and learn. White Noise Definition Science defines white noise as the combination all of the audible sound frequencies. Research has shown that people with normal hearing can hear sound frequencies ranging from 20 to 20,000 Hz. In other words, white noise can be thought of being like the sound of about 20,000 different tones all playing at once. The actual sound of white noise is typically described as hissing sound, similar to the sound of the letters â€Å"sh† in the word â€Å"hush.† The adjective â€Å"white† was chosen to describe this ultimate combination of sounds because of the similarity of white noise to the qualities of white light, the scientific description of the combination of all colors of the visible light spectrum. As a combination of all audible frequencies, white noise can be used mask other potentially distracting sounds. For example, turning on a fan might help drown out the voices from a next-door neighbor’s loud party. In this sense, the droning sound of the fan is similar to white noise. But how does white noise mask other noises? In normal conversation, for example, people can usually pick out and understand individual voices when groups of three or four people are all speaking at the same time. However, when large groups of people are talking simultaneously, the likelihood of being able to hear any single voice is greatly reduced. In this nature, the sound of say 1,000 people talking at once is similar to white noise. White Noise for Studying Since most people who are distracted find it hard to focus, teachers urge students to study in quiet rooms. But because they find studying boring, some people say that sounds like music or television actually help them concentrate. However, since such easily-distinguished sound can become distracting, some educators and psychologists suggest white noise as an alternative study aid.   While the use of white noise as a sleep aid has been around since the early 1960s, the theory that it might also help people learn is relatively new. Research conducted in 2014 at the University of Hamburg-Eppendorf Medical Center and published in the Journal of Cognitive Neuroscience, found a positive link between white noise and people learning mathematics, and the short-term memory of children with attention-deficit hyperactivity disorder (ADHD). Other research, however, indicates that the effects of background noise on learners can depend on their individual personalities. For example, a 2010 study done at University College in London found that both white noise-like sounds and music actually impaired the comprehension, memory and learning ability of introverts. In other words, the effectiveness of white noise or other background sounds as a study aid remains a case of personal experience rather than well-established scientific research. White Noise for Sleep While it may seem illogical, the idea that noise can help people fall asleep is well established. Devices that produce white noise have been popular sleep aids for years. Many people find it hard, if not impossible, to get to sleep without their white noise machine. To them, total silence is a distraction. Since years of extensive research have shown that chronic sleeplessness can cause brain damage, doctors often recommend white noise devices for treating sleep deprivation.  In addition, white noise is sometimes used as an alternative therapy in treating tinnitus, a constant ringing in the ear that can disrupt sleep. But how does white noise help people get to sleep? Beneficial to our own survival, our sense of hearing still works while we are asleep. Science suggests that rather than the background noise itself, it is sudden changes in background noise that jars us from sleep. By creating a sound masking effect, white noise blocks sudden changes in sound helping people fall asleep and light sleepers remain asleep. In what has become the â€Å"sleep industry,† the term â€Å"white noise† is used as a generic description for any background noise that is constant and unchanging. Other relaxing or comforting sounds available on today’s so-called â€Å"sleep machines† include soothing sounds from nature, like gentle rain, ocean surf, distant thunder, and crickets chirping. Many people find these sounds to be more effective as sleep aids than the â€Å"sh† sound of pure white noise. White Noise and Helping Babies Sleep White noise is often recommended as helpful in getting babies to fall asleep and establish regular sleep patterns. A groundbreaking study conducted in 1990 at the Royal College of Physicians of Ireland found that 32 of 40 newborns studied (80%) were able to fall asleep after just five minutes of listening to white noise. However, the American Academy of Pediatrics warns that there can be pros and cons of using white noise machines with infants. The Pros of White Noise for Babies Some babies do fall asleep faster with white noise in the background.White noise can help drown out household noises common during nap times.Some white noise machines comfort and relax newborns by producing a sound mimicking their mother’s heartbeat. The Cons of White Noise for Babies White noise machines do not help all babies fall asleep and may even prevent some from sleeping.The maximum volume settings for white noise machines may exceed recommended noise limits for babies.Newborns can become â€Å"addicted† to white noise, becoming unable to sleep without it. While they may be tempted to try anything to get baby to sleep, parents should talk to their pediatrician before resorting to white noise machines. What About Television and Sleep? Either accidentally or on purpose, many people fall asleep while watching television. Some people even use a TV as a type of white noise machine to help them get to sleep. However, research has shown that TV-sleep is not always healthy sleep. Many test subjects who had spent a full seven to nine hours sleeping with a TV on in the room reported still feeling drowsy or not fully rested in the morning. Unlike white noise, the volume and tone of the TV change constantly, and since the sense of hearing continues to function during sleep, these changes can disturb sleep. Some people even wake up if the TV is turned off. In addition, the constantly changing colors and brightness of the TV picture can interfere with sleep. Essentially, researchers say that while they are rarely consciously aware of it, parts of peoples’ brains continue to â€Å"watch† the TV even while they sleep. For a healthy, restful night’s sleep, health care experts recommend that both the sound and lighting levels in the room remain consistent throughout the sleep period. Sources and Further Reference Sensitivity of Human Ear. Hyper Physics.Rausch, Vanessa H., Bauch, Eva M. (2014). White Noise Improves Learning by Modulating Activity in Dopaminergic Midbrain Regions and Right Superior Temporal Sulcus. Journal of Cognitive Neuroscience.Furnham, Adrian Strbac, Lisa. (2010) Music is as distracting as noise: The differential distraction of background music and noise on the cognitive test performance of introverts and extraverts. University College, London. Horowitz, Seth. (2012) The Universal Sense: How Hearing Shapes the Mind. Bloombsbury USA. ISBN-10: 1608198839.Spencer, J.A., Moran, D.J., Lee A, and Talbert, D. (1990) White noise and sleep induction. Royal College of Physicians of Ireland. Archives of Disease in Childhood.Can Infant Sleep Machines Be Hazardous to Babies Ears? (2014). American Academy or Pediatrics.Cespedes, Elizabeth M., SM. (2014). Television Viewing, Bedroom Television, and Sleep Duration from Infancy to Mid-Childhood. Pediatrics.A good nights sleep. Kaiser Perm anente.

The Delhi Metro Project Management - 1238 Words

. The Delhi metro project is an exemplary tale of the way a project of that magnitude was handled. It’s the best project management carried out for a Govt. sector project, in India, which was completed in time and within the budget. The first step in the project management of any project is to constitute a project team. And DMRC did it exactly the way it was required. THE TEAM (During phase 1and Phase2) Chairman- Ramachandran 1. Managing Director – Dr. E. Sreedharan 2. Total No. of Directors - 16 3. Nominee of Govt. of India - 5 4. Nominee of Govt. of NCTD - 5 (Including MD) 5. No. of full-time functional Directors including MD – 7 DMRC appointed Sreedharan as the project manager and the Managing Director of the Delhi metro project in November 1997. Sreedharan was a Technocrat, who had earned a reputation, during his long stint at Indian Railways, for completing major projects within the given time and budget. Delhi metro was just a feather added to his cap, but the biggest one. Earlier Sreedharan had successfully completed many huge projects like repair of Pamban Bridge, konkan Railway etc. The hiring process was slow initially as DMRC was able to recruit only 100 people; around 70% of the staff in DMRC was on deputation from the Indian Railways. DMRC had given Sreedharan complete freedom to select the project team. Sreedharan selected a motivated team of professionals whom he regarded as fundamental to the success of the project. Most of the chosen staff were between 18Show MoreRelatedA Brief Note On The Population Of Noida1413 Words   |  6 Pages POPULATION OF NOIDA: RIDERSHIP AT VARIOUS METRO STATIONS THE PIE CHART IS REPRESENTING THE NUMBER OF PASSENGERS USING THE PARTICULAR METRO STATION PER DAY Ridership of different metro Stations per month SECTOR 18 – 22974 BOTANICAL GARDEN - 22000-25000 (Approx.) NOIDA CITY CENTER - 25000 (Approx.) 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It refers to the structures required to support the society such as transportation, agriculture, water management, telecommunications, industrial and commercial development, power, petroleum and natural gas, housing and other segments such as mining, disaster management services, and technology related infrastructure. Infrastructure is the basic structure for any country’s development like without highway, we cannot transport. TransportationRead MoreUlb Case Study795 Words   |  4 PagesDevelopment Bank) have been playing an important role in funding as well as structuring key reform-driven urban development programmes. Private sector participation has also emerged as a source of funding in the urban sector through various forms of project structuring and Public-Private-Partnership (PPP) agreements. A detailed analysis of municipal finance reveals that share of both tax revenue and non-tax revenue in total municipal revenue has declined across cities while that of grants have increased

System Migration Plan Free Essays

System Migration Implementation Phase I Oracle Environment On December 16, 2006 the migration of the production database will take place. It has been deemed necessary to move our Oracle production database to a more robust server for future growth. At this time the database resides on a p650 unit that will be utilized in phase two of this migration. We will write a custom essay sample on System Migration Plan or any similar topic only for you Order Now Below find the laid out plan as it pertains to the move. December 16, 2006:There will be a complete backup of the existing server. December 17, 2006:Starting early that morning, the backup of the existing server will be restored on to the new server emulating the current environment. While the restore of the new server is taking place, the existing server will be set up for the actual move of the existing Oracle database. Step. 1: The mounted file system will be un-mounted from the operating system, at that point after recording all the necessary paths. Step. 2: The volume group that the file systems reside in will be varied off, and then exported. After this step the database which resides on the EMC Symmetric will no longer exist on the present database server. Step. 3: The server will be totally taken down and power will be totally extinguished. Step. : The remove of the fibber channel card that leads back to the EMC database location. The data on the EMC/database will go unchanged or accessed at this point. Step. 5: The fibber channel card will then be placed in the new server. Step. 6: The new server will then be powered on with the fibber channel card from the now existing server, and then the database will be imported to that server. Step. 7: At this point all the network and fibber connections will be moved to the new sever from the existing one using the same IP/Hostname to eliminate further configuration changes or delays. Step. : A DBA will be contacted to confirm the migration success, and then the server will be taken down for the data center outage. System Upgrade Recommendation Phase II Oracle Environment As a result of an evaluation of performance and future growth of the present Oracle environments, it was proposed and recommended that the production database server be upgraded with additional processors and memory. As phase one, on January 29th 2006 each Oracle environment received the recommended upgrade as described in the briefing dated January 3, 2006 and title: Hardware Upgrade for Oracle Financials in Preparation for OAB and iSupplier Modules. The Oracle environment received the recommended memory and has proved to perform as projected. The production application server now utilizes 16GB of memory, and the database server has a total of 32GB. In a continued effort to move toward phase two, the following information has been composed and now submitted for evaluation. It is the opinion of the system administrator, utilizing performance tools that the existing system degradation only appears during multiple thread requests. In short, thread request are granted buy and throw system processors within any given computer environment. To wit, it has been ascertained that during a normal business run the system reflects system degradation at any point of a new presented workload introduction. System memory and IO performance proves to be stable while the now utilized processors show to be at their maximum thread capacity. In today’s environment the production database unit consists of four processors; with the recommendation to increase this number buy four additional processors facilitating a total of eight. This is projected to improve Dallas County production presently as well as future growth performance. See projected cost on page two. Model Highlights 7038-6M2 The Model 6M2 delivers a cost-efficient growth path to the future with: †¢ 64-bit system scalability in 2-, 4-, 6-, and 8-way configurations with the following processor options: o 2-way 1. 2 GHz POWER4+ with 8 MB shared L3 cache per processor card o 2-way 1. 45 GHz POWER4+ with 32 MB shared L3 cache per processor card †¢ Expandability and reliability: System memory expandable from 2 GB to 64 GB o Rack-mounted drawer utilizes 8U (EIA Units) o Supports up to eight 7311-D10 or 7311-D20 I/O drawers per server o Each I/O drawer supports either 6 (for D10) or 7 (for D20) hot-plug PCI bus slots To upgrade to an 8 way system IBM has given a cost of $25,750. 00 2-way 1. 45 GHz POWER4+ with 32 MB shared L3 cache per processor card. The above quote is without any government discount or third party intervention. However, a thir d party vender’s quotes $9590. Mr. UNIX Sr. UNIX System Administrator How to cite System Migration Plan, Essay examples

On The Road Essays - Counterculture Of The 1960s, North Beach

On The Road Jack Kerouac: On the Road Jack Kerouac is the first to explore the world of the wandering hoboes in his novel, On the Road. He created a world that shows the lives and motivations of this culture he himself named the ?Beats.? Kerouac saw the beats as people who rebel against everything accepted to gain freedom and expression. Although he has been highly criticized for his lack of writing skills, he made a novel that is both realistic and enjoyable to read. He has a complete disregard for developed of plot or characters, yet his descriptions are incredible. Kerouac's novel On the Road defined the post World War II generation known as the ?beats.? The motivation behind the beat movement was their thirst for freedom. They desired freedom from almost everything we take for granted today. ?Central to the beat writers, though little noticed, is the desperate flight from the lower middle class life and its culture of anxiety? (?Jack Kerouac.? Contemporary Literary Criticism, Vol. 14, 305). The beats also had trouble dealing with the social aspects of living. ?In both On The Road and The Dharma Bums this fugue, or flight, is portrayed on the realistic level as an attempt to escape from an intolerable personal or social situation? (Freied 253). They couldn't deal with the values and expectations of society. ?These men and women reject existing social values largely through misunderstanding them; in the social sense, they are infantile, perversely negative or indifferent? (Baro 281). Sometimes it was theirselves they needed to escape from. Freied states, ?Kerouac's hoboes are seeking escape- escape not only from the threats of a hosti le society, but escape from their own inadequate personalities and unsatisfactory human relationships? (295). What most of the need for escape amounts to is an outlet from life. ?Their much touted ideal of freedom is in reality a freedom from life itself, especially from rational, adult life with its welter of consequences and obligations? (Vopat 304). Vopat also says, ?Kerouac's characters take to the road not to find life, but to leave it all behind: emotion, maturity, change, decision, purpose, and, especially, in the best American tradition responsibility? (303). They feel any kind of knowledge will be a restraint. ?They avoid anything- self-analysis, self awareness, thinking- that would threaten or challenge them, for with revelation comes responsibility for change, and above all they do not want change? (Vopat 303). Another more universal fear that they felt the need to escape was the red scare. ?In ?the great McCarthy hysteria,' flight is the only means of expressing their di ssent? (Feied 293). They also do not want the commitment of a real relationship with the opposite sex. ?Free love is rather freedom from love and another route down that same dark death wish? (Vopat 303). They feel if they can escape these bindings of life than will achieve a better way of living. ?Inwardly, these excesses are made to serve a spiritual purpose of an affirmation still unfocused, still to be defined, unsystematic? (Millstein 279). They want to just experience the joys of life to the fullest without worrying about any responsibilities. ?They seek to make good their escape in moment to moment living, digging everything, pursuing kicks with a kind of desperate energy that passes for enthusiasm? (Feied 295). ?They want for everyday experiences something that will give them an exalted, intensified sense of life- that will make them ?live,' that will make life ?real'; they want to transcend, not their actual limitations, but their sense of limitation? (Baro 281). The beats were looking for an easy way out of dealing with the pressures of having a real life. To gain freedom from the restraints of life they rebelled against everything that seemed normal to regular citizens of society. ?Kerouac's novels are more readily summarized than Ginsberg's poetry or the Beat's innovations in lifestyles, but all three manifest a rebellion against the establishment- the goals and habits of middle class America? (Neil 306). Most see this as a combination of ignorance and stupidity. ?These young ?haters of everything' can seem nothing more than spoiled brats, rejecting a civilization they have not bothered to understand and done nothing to deserve, wrecking lives